PRIVACY POLICY


Last updated: 18 September 2026


1. WHO WE ARE


This website is operated by Malcolm Bullock Limited, trading as Your Brand Photography.


Malcolm Bullock Limited

Company number: 15973574

VAT number: 480590871


Registered office:


Lytchett House

13 Freeland Park

Wareham Road

Poole

Dorset

England

BH16 6FA


Email: hello@yourbrand.photography

Telephone: +44 7482 284990


For the purposes of applicable data protection legislation, Malcolm Bullock Limited is the data controller for personal information collected through this website and in connection with our photography services.



2. WHAT INFORMATION WE COLLECT


Depending on how you interact with us, we may collect and process:


• your name;

• email address;

• telephone number;

• company or organisation details;

• information you provide when making an enquiry;

• information about your photography requirements, project or event;

• correspondence and communications with you;

• booking, quotation, invoicing and payment information;

• information necessary to provide our photography services; and

• photographs or other visual material containing identifiable individuals where this forms part of a photography assignment.


When you visit our website, we may also collect technical information such as your IP address, browser type, device information and information about how you use the website.



3. HOW WE COLLECT INFORMATION


We may collect personal information when you:


• contact us by email or telephone;

• submit an enquiry through our website;

• request information about our services;

• enter into an agreement with us;

• book or purchase photography services;

• communicate with us about an assignment; or

• otherwise provide information to us in connection with our business.


Some technical information may also be collected automatically when you use our website through cookies and similar technologies.


Our website is hosted using Pixieset. Pixieset processes personal information on our behalf in providing its website and photography-platform services.



4. HOW WE USE YOUR INFORMATION


We use personal information to:


• respond to enquiries;

• discuss and plan photography assignments;

• provide and manage our services;

• communicate with clients and prospective clients;

• arrange bookings and appointments;

• prepare quotations, contracts and invoices;

• process payments;

• deliver photographs and related services;

• maintain appropriate business and financial records;

• deal with queries, complaints and disputes;

• comply with legal and regulatory obligations;

• protect our business, website and systems; and

• promote our photography services and portfolio where this is permitted and appropriate.


We will only process personal information where we have a lawful basis for doing so.



5. LAWFUL BASIS FOR PROCESSING


Depending on the circumstances, we may rely on one or more of the following lawful bases.


Contract


We may process your information where this is necessary to enter into or perform a contract with you. This includes providing photography services, managing bookings and delivering photographs.


Legitimate interests


We may process information where it is necessary for our legitimate business interests and those interests are not overridden by your rights and interests.


This may include responding to business enquiries, maintaining client relationships, managing our business and maintaining appropriate business records.


Legal obligation


We may process information where necessary to comply with legal or regulatory obligations, including accounting and taxation requirements.


Consent


Where we ask for your consent to process personal information, we will use that information for the specific purpose for which consent was given.


Where consent is the lawful basis for processing, you can withdraw your consent at any time.



6. PHOTOGRAPHY AND IMAGES


Photography assignments may involve photographs of identifiable individuals.


Photographs produced as part of an assignment may be processed and retained for the purposes of providing the contracted service, delivering the images, maintaining appropriate business records and dealing with subsequent enquiries relating to the assignment.


Where photographs are to be used by us for our own portfolio, website, social media, promotional activity or competition entries, this will be subject to the terms of the relevant client agreement and any permissions that apply.


Copyright in photographs remains with the photographer unless otherwise agreed in writing. The terms governing a client's licence to use delivered photographs are set out in the relevant photography agreement.



7. WHERE WE STORE INFORMATION


We use a combination of business and photography systems to store and manage information and photographic files.


These include:

• Microsoft 365 and Exchange Online for business email and communications;

• Pixieset for website hosting, client galleries and delivery of photographs;

• local storage and backup systems;

• dedicated offline hard drives; and

• cloud-based storage and backup services.


We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.



8. WHO WE SHARE INFORMATION WITH


We do not sell personal information.


We may share personal information with organisations that provide services necessary to operate our business or provide our services. These may include:


• Pixieset;

• Microsoft 365 and Exchange Online;

• cloud storage and backup providers;

• payment providers;

• accounting and financial service providers;

• professional advisers where necessary; and

• government, regulatory or law-enforcement authorities where we are legally required to do so.


Where third-party organisations process personal information on our behalf, we take appropriate steps to ensure that suitable data protection arrangements are in place.



9. HOW LONG WE KEEP INFORMATION


We retain personal information only for as long as reasonably necessary for the purposes for which it was collected.


This may include retaining information in order to:


• provide ongoing services;

• maintain business and financial records;

• comply with legal and accounting requirements;

• deal with potential disputes or claims; and

• respond to legitimate enquiries about previous assignments.


Different types of information may therefore be retained for different periods.


Photographic files may be retained after an assignment to enable us to deal with client enquiries, re-orders, licensing matters, contractual issues and other legitimate business requirements.


When information is no longer required, we will securely delete or dispose of it where appropriate.



10. COOKIES AND WEBSITE ANALYTICS


Our website uses cookies and similar technologies.


Some cookies may be necessary for the operation, security and functionality of the website.


We also use Google Analytics to understand how visitors use our website, including which pages are visited and how visitors arrive at the site. Google Analytics is used to help us understand website performance and improve our services.


Analytics cookies are not strictly necessary for the operation of the website. Where required by applicable law, we will obtain your consent before using these cookies or similar technologies.


You can change or withdraw your cookie choices using the cookie controls provided on the website, where available.


Pixieset also operates its own cookies and privacy policies in relation to the platform on which this website is hosted.



11. YOUR RIGHTS


Under UK data protection law, you may have the right to:


• request access to the personal information we hold about you;

• request correction of inaccurate or incomplete information;

• request erasure of your personal information in certain circumstances;

• request restriction of processing in certain circumstances;

• object to certain processing;

• request transfer of certain personal information to another organisation; and

• withdraw consent where consent is the lawful basis for processing.


These rights are subject to certain legal conditions and exemptions.


To exercise your rights or ask a question about how we use your personal information, contact:


hello@yourbrand.photography



12. COMPLAINTS


If you have concerns about how we have handled your personal information, please contact us first so that we can try to resolve the matter.


You also have the right to complain to the Information Commissioner's Office (ICO), the UK's independent supervisory authority for data protection.


Further information about making a complaint is available from the ICO.



13. CHANGES TO THIS PRIVACY POLICY


We may update this Privacy Policy from time to time to reflect changes to our services, the way we process personal information, or applicable legal and regulatory requirements.


The latest version will always be published on this website.